In wellness tourism copywriting strategy can enhance success…

The wellness tourism industry is growing rapidly…. and so is your competition. You need a copywriting specialist who understands the industry to help you interact with your clients and grow your bottom line.

Your time is limited… you need a team specialist

Your workload means you are stretched thin.  You need to delegate and allow yourself to focus on what you do best.  Surround yourself with good people and let us help you succeed.


Websites are no longer a brochure. You need to:
  • Engage the reader.
  • Get interactive.
  • Be a point of sale.

Most put out only a service menu of flat information. Compound this with the increased use of smartphones and tablets. People leave your site. Your content needs to be easily viewable across all formats.

Often the personal, individual touch is missing.

Prospects today want to get to know you:

  • Learn why you are the best choice for them.
  • Discover what’s happening in your business.
  • Get to know you and your team.

Social media needs to share the experiences you offer. Special events and promotions. It needs to be engaging and it needs to be kept current. It needs to build trust.

We don’t buy from those we don’t know and trust.

Staying in touch builds trust.

Just collecting names from your guests or from prospects at an event/show is only the first step.  They may not be ready for a sales call or to set an appointment.  They need to be led through the decision making process. Emails, blogs, more or more information. It needs to be ongoing, engaging, current.

As a spa goer with 37 years inside the spa wellness tourism industry, I can’t begin to tell you how rarely this happens.  Stay in touch and keep their loyalty.

Wellness Tourism Copywriting Specialist
Wellness Tourism Copywriting

Judith Culp Pearson

Welcome to Judith Culp Creative Copy.  I’m an AWAI-Trained and Verified Direct Response Copywriter specializing in wellness spa, travel. Together we will strategize your content and enhance your profits.

Understanding your challenges, we’ll use my experience to help you increase your appointments/sales and ADR totals.

We can improve your website results.

  • marketing emails
  • social media content
  • blogs
  • success stories
  • interactive innovation

I can help you generate more potential clients. This means more time for you to focus on fabulous guest services or time to connect directly with prospects. It allows you to focus on your business, staff and family. And you’ll look like the hero when we track ROI.

Want to do a little brainstorming?

Call: (office) 1- 541-344-7789; Skype 1-541-255-2167 or click on the Contact Form to email me.