Blog
Women’s 3 Unique Buying Mindsets
Want to increase your sales? Focus on Buying Mindsets... Not all women like to shop the same. Some embrace it like a lover while others avoid it with a passion. But if you tap into how they shop, you’ll make more sales. My girlfriends used to drive me nuts...
Psychographics
To reach female customers use psychographics Photo courtesy Sam Balye, Upsplash Psychographics focuses on segmenting consumers based on their interests and passions versus their demographic age and where they live. To use psychographics effectively we have to keep in...
Ageism…kills trust in marketing
Discriminating by age, ageism, kills trust of your brand. Ageism is defined as age-based segmentation/discrimination. It refers to prejudice or discrimination on the grounds of a person's age. It used to refer to the elderly. But today, the term has come to mean any...
What’s Your CBD Marketing Plan?
Photo by Austin Distel on Unsplash Build Your CBD Marketing Plan to Succeed The CBD niche is no different from any other. It's highly competitive and requires a CBD marketing plan to succeed. It’s really easy to throw up a LinkedIn presence, Facebook page or website...
Contact Information can Make or Break Your Growth
Photo by Alejandro Escamilla on Unsplash Contact Information is Critical Whether it’s your website or a presence on social media, viewers are wanting to see if you have the solution they need. They also want to learn about you. They want to make...
Content – Insider Secret Technique…
Grow Your CBD Client List 300% Faster The quickest way to build your client list…and sales is using this marketing insider technique. It’s not weird and mysterious. It’s not especially hard…but it does take work and time. Not to panic…you do have options. So what do...
Disney Does One Thing that 83% of All Businesses Miss…
But You Can Turn on the Magic Without Breaking Your Bank The Disney Park bench represents more than just a place to sit... The name Disney is synonymous with a super successful happy place. Guests speak of them in superlatives. Families with kids, teens, couples,...
SWOT for CBD Marketing Success
How does your SWOT measure up? SWOT is a great way to see how you stand up against your CBD competition. It’s a tool that everyone should use to make sure they are staying at the top of their game. You may be familiar with the tool, but in case you’re not let’s do a...
Transparency = Trust = Customer Loyalty
Transparency builds trust In the world of marketing CBD or any other product, there are two distinct pathways...hype and gimmickry or transparency. You can find effective examples of both methods all over the field of Alternative Health. Choose Transparency If you...
4-U’s to Increase CBD/Hemp Sales
Use the 4 U's to increase sales. If you identify the classic 4-U's, you can increase sales. They will help set you and your products apart from the crowd and build customer confidence you are their best choice. The 4-U’s will increase prospects taking action...with...
Whatever your project may be, I’d like to invite you to get in touch with me so we can schedule a phone or skype consultation and explore the possibilities. I am available via email: judith@jculpcreativecopy.com; cell phone: 541-543-3070 or my office landline: 541-485-1004.
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